TITLE: The Four Kinds of Sales People
SUBTITLE: How and Why They Excel - And How YOU Can Too
AUTHOR: Chuck Mache
FORMAT: Hardcover
PUBLISHER: J.Wiley & Sons
PUBLICATION DATE: June 2006
PAGE COUNT: 224
ISBN: 1-60070-009-8
ISBN-13: 978-0-470-1-2755-1
PRICE: $22.95

CONTACT:
S.A. "Sam" Jernigan
Renaissance Consultations
cell: 530.362.1339 (PST)
Sam@MarketingAndPR.com
WEBSITE: www.ChuckMache.com

250 WORD DESCRIPTION:
      The Four Kinds of Sales People is NOT another ho-hum business book. Instead, breakthrough mentor and sales guru Chuck Mache uses his transforming knowledge and expertise in building heavy-hitter sales organizations to deliver an inspired parable that identifies exactly how and why sales people excel - or don't.

Told as a fictional account of four people, each of whom epitomizes the characteristics of a particular selling "style," Mache provides a clear and graphic description of how each type goes about selling, what their strengths and weaknesses are - and exactly what insights each type requires in order to break through to their next level. What will work well for a "Performer" (one of the four styles) will not work for a "Caretaker", and identifying which type a person resembles is essential to developing a strategy that turns a routine sales job into a life of breakthrough achievement, Mache's ultimate goal for each reader.
 
"I’ve always been impressed with his speaking ability, and now I’m equally impressed with his writing. In an incredibly simple way, Chuck Mache shows you who you truly are and what you can do to overcome obstacles and be more successful…Much more successful!"

Frans Roosen
Principle,
F. Roosen Group
 
 
   
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